IoT-based nudging for energy saving: More can be less for organizations and environment
Serasu Duran1, Nil Karacaoglu2, Nur Sunar3, Jacob Zijian Zeng3
1Haskayne School of Business, University of Calgary; 2Fisher College of Business, The Ohio State University; 3Kenan-Flagler Business School, University of North Carolina at Chapel Hill
Our paper investigates the effectiveness of IoT-based nudging on energy savings. The results of our study highlight the value of using IoT technology to influence energy consumption behavior and reduce energy usage.