XXXVII International
Marketing Congress
9 - 11 September 2026 | Málaga, Spain
Index of Authors
A list of all persons who contribute to the sessions of this conference. Please select a letter below to list all persons with the corresponding last name. Select the presentation in the right-hand column to access session and presentation details.
List Options: Authors and Sessions · Authors and Sessions (Short Titles) · Authors and Presentations
| Author(s) | Organization(s) | Session |
|---|---|---|
| Abril, Carmen | Universidad Complutense Madrid, Spain | Ethics, Social Responsibility and Non-profit Marketing |
| Acosta Soto, Melissa | Universidad de Zaragoza, España | Tourism Marketing |
| Addolorato, Silvio | Universidad Europea de Madrid, Spain | Marketing multisectorial |
| Aguilar-Illescas, Rocío | Universidad de Málaga, España | Tourism Marketing |
| Aguirre Mejía, Claudia | Universidad de Alicante, España | Marketing multisectorial |
| Ahmed Laroussi, Asma | Universidad de Granada, España | Tourism Marketing ICT, E-marketing and Mobile Marketing |
| Akverdi, Hakan | Ibn Haldun Universitesi, Turkey | Ethics, Social Responsibility and Non-profit Marketing |
| Alarcón Alarcón, Amado | Universitat Rovira i Virgili, España | Ethics, Social Responsibility and Non-profit Marketing |
| Alarcón Rosales, Enrique | Universidad de Zaragoza, España | ICT, E-marketing and Mobile Marketing |
| Alarcón Ubistondo, Pilar | Universidad de Málaga, España | Consumer Behaviour |
| Alarcón Urbistondo, María del Pilar | UNIVERSIDAD DE MÁLAGA, España; Departamento de Organización de Empresas y Marketing, Universidad de Málaga, España | ICT, E-marketing and Mobile Marketing Consumer Behaviour Consumer Behaviour Poster Session Tourism Marketing |
| Alcañíz, Mariano | Universidad Politécnica de Valencia, Spain | Consumer Behaviour |
| Alcánta Pilar, Juan Miguel | Universidad de Granada, España | ICT, E-marketing and Mobile Marketing |
| Alcántara Hernández, Ruth Josefina | Universidad Autónoma del Estado de Hidalgo, México | Ethics, Social Responsibility and Non-profit Marketing |
| Alcántara Pilar, Juan Miguel | Universidad de Granada, España | Tourism Marketing |
| Alcántara-Pilar, Juan Miguel | Universidad de Granada, España | ICT, E-marketing and Mobile Marketing |
| Alcolea Parra, María | Universidad a distancia de Madrid, España; Universidad a Distancia de Madrid (UDIMA) | Marketing multisectorial Poster Session Poster Session Tourism Marketing |
| Aldama-Garnica, Atenea-Montserrat | Universidad de Burgos, España | Consumer Behaviour |
| Aldás-Manzano, Joaquin | Universitat de Valencia, Spain | Tourism Marketing |
| Alexeeva Alexeev, Inna | Universidad de Cantabria, España | Consumer Behaviour |
| Alfalla-Luque, Rafaela | Universidad de Sevilla, España | Poster Session 01 Poster Session 01 |
| Aliagas Ocaña, Irene | Universidad Complutense de Madrid (UCM), España | Consumer Behaviour |
| Almeida García, Fernando | Universidad de Málaga, España | Tourism Marketing |
| Almeida Rodríguez, Francisco Carmelo | Universidad de La Laguna, Spain | ICT, E-marketing and Mobile Marketing |
| Almeida-García, Fernando | La universidad de málaga, España | Consumer Behaviour |
| Alonso-Hernán, Daniel | Universidad Autónoma de Madrid, España | Consumer Behaviour |
| Alvado-Teixidó, Anna | Universitat de Lleida, Spain | Tourism Marketing |
| ÁLVAREZ GONZÁLEZ, LUIS IGNACIO | UNIVERSIDAD DE OVIEDO, España | Ethics, Social Responsibility and Non-profit Marketing |
| Alvarez Palau, Eduard J | Universitat Oberta de Catalunya (UOC), España | Product, Price, Communication and Distribution Decisions |
| Alvarez-Palau, Eduard J. | Fundació Universitat Oberta de Catalunya, España | Product, Price, Communication and Distribution Decisions |
| Alzate Barricarte, Miriam | Universidad Pública de Navarra, España | ICT, E-marketing and Mobile Marketing |
| Anaya Sánchez, Rafael | Universidad de Málaga, España | Tourism Marketing |
| Anaya-Sánchez, Rafael | Universidad de Málaga, España | ICT, E-marketing and Mobile Marketing |
| Andrés Martínez, María Encarnación | Universidad de Castilla-La Mancha, España | Marketing multisectorial |
| Andreu, Luisa | Universitat de Valencia, Spain | Tourism Marketing |
| Antón, Carmen | Universidad de Valladolid, España | Tourism Marketing |
| Antón de la Iglesia, Cristina | Universidad de Valladolid, España | Tourism Marketing |
| Antón Martín, Carmen | Universidad de Valladolid, España | Tourism Marketing |
| Apaolaza, Vanessa | Universidad del País Vasco/Euskal Herriko Unibertsitatea (UPV/EHU), España | Consumer Behaviour |
| Arango Espinal, Edwin | Universidad del Valle, Colombia | ICT, E-marketing and Mobile Marketing |
| Arce Barboza, Kelly | Universidad Autónoma de Barcelona, España | Consumer Behaviour |
| Arce Urriza, Marta | Universidad Pública de Navarra (UPNA), España;
Institute for Advanced Research in Business and Economics (INARBE), España; Universidad Pública de Navarra, España | ICT, E-marketing and Mobile Marketing ICT, E-marketing and Mobile Marketing |
| Areiza Padilla, Jose Andres | Fundacion Universitaria del Area Andina, Colombia | Marketing multisectorial |
| Arenas Gaitán, Jorge | Universidad de Sevilla, España | Ethics, Social Responsibility and Non-profit Marketing |
| Arias López, Fiorella | Universidad Europea de Madrid. Facultad de Salud, Medicina y Deportes | Consumer Behaviour |
| Arranz Soler, Blanca | Universidad Complutense de Madrid (UCM), España | Consumer Behaviour |
| Arroyo-Cañada, Francisco-Javier | Universitat de Barcelona | ICT, E-marketing and Mobile Marketing |
| Arteaga Sánchez, Rocío | Universidad de Sevilla, España | Poster Session 01 |
| Arteaga-Sánchez, Rocío | UNIVERSIDAD DE SEVILLA, España | Poster Session 01 |
| Audrezet, Alice | Institut Français de la Mode, Francia | ICT, E-marketing and Mobile Marketing |
| Azmi, Ichraq | Universidad de Huelva | Tourism Marketing |