Login
Conference Time: 9th May 2025, 08:53:28am CEST
 Español
 English
 

Conference Agenda

Overview and details of the sessions of this conference. Please select a date or location to show only sessions at that day or location. Please select a single session for detailed view (with abstracts and downloads if available).

 
Authors
 
Session Overview
Session
CB2: Consumer behaviour 2
Time:
Thursday, 12/Sept/2024:
11:00am - 12:30pm

Session Chair: Manuel Cuadrado-García
 Location: Aula 1.08

1ª planta Facultad de Ciencias Sociales de Cuenca

Show help for 'Increase or decrease the abstract text size'
Presentations

Exploring attitudes towards sexual diversity and online customer experience

Manuel Cuadrado-García1, Juan D. Montoro-Pons1, M. Luisa Palma-Martos2

1Universitat de València, España; 2Universidad de Sevilla, España


Analysis of the 2023 Superbowl Commercials from Paradigms that Create Consumers

Ana Lucía Ortega Larrea1, Luca Delbello2, Alejandro De Vega3

1ESIC University, España; 2ESIC University, España; 3ESIC University, España


UNCOVERING THE CULTURAL MODEL UNDERLYING CONSUMER PRODUCT GREEN PERCEPTIONS

Arancha Larrañaga Muguerza, Carmen Valor Martinez

Universidad Pontificia Comillas, España



 
  Mobile View  Print View  
Contact and Legal Notice · Contact Address:
Privacy Statement · Conference: AEMARK 2024		 Conference Software: ConfTool Pro 2.6.153+TC+CC
© 2001–2025 by Dr. H. Weinreich, Hamburg, Germany